What is a backlink — and why count them?
A backlink is a link from another website pointing to yours. Backlinks are the single biggest SEO ranking signal — Google's algorithm has used them since 1998. More backlinks from authoritative sites = higher SERP ranking, more traffic, more revenue. Counting backlinks is the closest thing SEO has to a 'how successful is your site' meter.
Free backlinks checker — count any site's inbound links
Paste any URL and we'll show you the total backlink count, referring root domains, and a sample of recent linking pages — pulled from Moz's official Link Explorer API. The same data that powers Moz Pro's $99-$249/mo plans, available free for casual lookups.
Ahrefs Backlink Checker · Moz Link Explorer · Semrush — alternatives compared
Ahrefs charges $129/mo for backlink data. Semrush starts at $129/mo. Moz Pro at $99/mo. FeedPulse Backlinks Checker is free, forever, for casual lookups + embeddable badges. We're not trying to replace pro SEO platforms — we're giving indie devs and small business owners the same vanity-metric badge the big sites flex.
Embed your live backlinks count as a trust badge
Drop a 'X sites link here' badge on your homepage, footer or About page. Auto-updates weekly. Works on WordPress, Shopify, Wix, Webflow, Ghost, Squarespace, Blogger, plain HTML — one HTML snippet, done.