What goes into your Trust Score?
Seven independent signals, blended into one 0-100 grade: domain authority, domain rating, WHOIS-verified domain age, valid HTTPS / TLS, Lighthouse performance + best practices, SEO health, and our own visit-pattern bot/abuse heuristic. No single signal can game the score — even sites with high DA can score low if HTTPS is broken or the domain is days old.
The modern WOT (Web of Trust) alternative
When WOT shut down its community-rating browser extension in 2016, 25 million sites lost their trust signal overnight. FeedPulse Trust Score is the open, ToS-safe successor — derived from public data, no community voting (which WOT failed at), no privacy violations.
Display your trust grade as a customer-facing badge
If you sell anything online, a trust badge moves conversion. Drop the badge on your checkout page, About page, or footer to show visitors that an independent third party has graded your site as safe and authoritative.
Free for every site, forever — no signup, no email
Paste a URL → see your composite trust grade → copy the HTML snippet → paste it anywhere. Works on WordPress, Shopify, Wix, Webflow, Ghost, Squarespace, Blogger, or any static HTML site.